Sachin Tendulkar: Sachin Tendulkar's appearances in TV commercials coming to an end as career turns shaky - The Economic Times
Don Brandman: Sachin Tendulkar is still a marketing superstar 7 years after retirement
I was the first one to sign a contract": How Sachin Tendulkar's INR 45 crore deal in 1995 with WorldTel changed the face of advertising in sports - The SportsRush
Adidas signs Deepika Padukone as global brand ambassador | SportsMint Media
Brand Sachin pads up for advertising field - Rediff.com Business
Sachin Tendulkar is the 'Master Blaster' of brand endorsements too - Exchange4media
Sachin Tendulkar's Net worth, Salary & Endorsements - Sportskeeda
Sachin Tendulkar's TV ads off air due to poor run on field | Hollywood News – India TV